Procter & Gamble: support "digital night" events in local areas to promote local charities
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Yesterday, P&G had a wildly successful Digital Night event in Cincinnati that raised over $100k for charity through the sale of Tide t-shirts.
This is quite an effort with enormous future potential. It would be particularly interesting to experiment with this type of event at the local level to raise awareness of and money for local organizations that people care about in their areas. Another complimentary idea might be to enable more detailed tracking of the $ raised and allow people to direct the funds to organizations they care about specifically.
posted about 1 year ago by rod for Procter & Gamble
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i know someone who works at P&G. i have shared this (and the other suggestion for P&G) to them. let’s hope something comes of it. :) we just need their ears to start. correct? ;)
posted by elfie_c about 1 year ago