I used to offer personalized web hosting. I enjoyed it for a while, but it go to the point that web hosting in general had become so commoditized (is that a word?) I was sick of the calls from clients asking why I couldn’t offer my hosting for n cents, or why I didn’t offer 20GB of drive space, or or or or… so finally I did some research into alternative hosting companies for my clients, wrote up an email of recommendation, and offloaded them all. My own site is registered and hosted with GoDaddy now. Cheap and reliable. I wish they had a toll-free number, but I’ve only had to use their phone support once. They appear to have their infrastructure ducks in a row, and their online interfaces are getting better and better. Customer service goes beyond a friendly voice on the phone – the simple fact that I’ve never needed to use customer service more than a handful of times is the best customer service of all: they’re getting it right the first time.

GoDaddy always picks up the phone, always treats the customer with respect (even with silly questions), never rushes you off – and it is all driven from the top, and the immediate customer survey you get when you finish. Since only 50% of all companies survey customers (who pay the revenue) and only 16% measure employee satisfaction, GoDaddy is a clear winner!